Charlie HillsCHARLIE HILLS · THE MARTECH AI NEWSLETTER
One AI Marketing System Every Week
I’m Charlie Hills. Every week I send marketers and founders one practical AI system they can copy, from Claude Code to content workflows, and I test each one in my own business first. Subscribe and the Resource Vault is yours straight away.
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PARTNERED WITH
Claude
Perplexity
Zapier
Notion
Airtable
Stan
Teachable
HiggsfieldTHIS WEEK’S EDITION
Claude /motion
Anthropic just dropped it. Here's how to make it look expensive.
Read this edition →WHAT YOU GET
A Working System, Not Theory
EVERY WEEK
One system per edition
One AI marketing workflow, start to finish, ready to use the same day.
THE MOMENT YOU JOIN
The Resource Vault
100+ prompts, Claude skills, workflows and guides.
IN DAILY USE
Tested on my business
I run my whole content operation on these systems first.
START HERE
Claude for Marketers
CLAUDE CODE · NO CODING NEEDED
Claude Code for Marketers
Claude Code is Anthropic's AI agent that works inside your computer. You describe what you want in plain English and it writes the files, runs the steps and fixes its own mistakes. Marketers use it to build websites, edit video, design graphics and automate repeat work. You don't need to code. I'm not a developer.
Open the guide →SKILLS AND COWORK
Claude Skills for Marketers
A Claude skill is a saved set of instructions and files that Claude loads when a task needs it. You teach Claude a process once, and it follows that process every time. Cowork is the part of the Claude desktop app that works through tasks on your files for you. Together they turn your repeat marketing work into something Claude runs.
Open the guide →DESIGN AND VIDEO
Claude for Design and Video
Claude can design graphics, build full websites, edit video and create motion design. Claude Design is Anthropic's tool for visual work. Claude Code goes further, because it writes the code behind the design and renders it. I built my website and edit my YouTube videos this way, with no design software.
Open the guide →CLAUDE VS CHATGPT
Claude vs ChatGPT for Marketers
Claude and ChatGPT both handle everyday marketing work. The difference shows in longer jobs: agents that work on your files, builds and repeat processes. The guides below compare them head to head, show how to move your setup across, and cover Codex, OpenAI's answer to Claude Code.
Open the guide →WHO WRITES THIS
From Zero to 250k
I started posting about AI on LinkedIn on Christmas Day 2023 with no following. Today MarTech AI reaches 73,000 subscribers and I have partnered with brands including Claude, Perplexity, Zapier, Notion, Airtable and Stan.
About me →
THE RESOURCE VAULT
100+ Free Claude Guides
The prompts, Claude skills, workflows and guides behind everything I publish. Subscribe and it unlocks.
Open the vault →Get the Next System First
One practical AI marketing system a week.